Zara

Retro Reimagined

Role
Art Director, Editorial Stylist
Photographer
Alita Swanson
Models
James Brunson, Inaru Gonzalez-Nieves, Lingbo Li, Trendy Ran, Mycah Roby

After more than 50 years in the fashion industry, Zara has gained recognition around the world for its chic style. Due to the impact of social media, there has been a recent shift in fashion trends from clean minimalism to bold maximalism. I wanted to highlight Zara’s versatility by proving that their inventory goes beyond sleek styles and can keep up with today’s trends.

Strategy: In a world of quick-changing trends, Zara's fashion adapts to evolving styles and keeps you looking fresh.

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